Tag marketing

No Commercials, No Content For You!

When you are extorted to having to sit through crass commercials just to view an article or post then online is in danger of becoming exactly what cable TV has a wasted and lost potential given over to gross capitalism/commercialism. To some this renders the value of the content suspect or at least secondary if not outright irrelevant.
I remember when non-commercial cable TV first came on, having no commercials to constantly interupt your favorite programs was THE selling point and improved the continuity and dramatic impact of programs. Then came the suits with their schemes interjecting commercials right at the point of highest tension and their intricate ways of tricking viewers to sit through them. TV has never been the same nor will ever be again. This is the main reason that television has lost out to the Internet in such a short period of time.

BUT WAIT, There are even more insidious schemes online way more infuriating than just having to temporarily abide commercials and even more disgusting longer-form infomercials masquerading as real programming in order to lure in viewers!

I had to sit through a 60 second online commercial about a product I despise just to view a short blog post I thought might be interesting, it wasn’t! That experiece pissed me off. I wasted a minute of valuable time I will never be able recover, thus this article and these thoughts.

Ad Tech: San Francisco April 11-13

adtech_sf

adtech logo sf

If you’re in the City-by-the-Bay anywhere between Monday April 11th and Wednesday the 13th make sure you have time on your agenda to stop by Moscone Center West to attend the largest gathering of digital marketers going. Ad Tech: San Francisco promises to be a bigger event than MacWorld and the opportunities will be lurking behind every attendee badge and at every exhibitor booth.

They have a bottomless plate of conference events complete with top-notch speakers and high-ranking online Digital Marketing industry movers and shakers. Join in a big Networking Bash for all attendees Tuesday the 12th, a long expo list of 241 exhibitors is set for the 11th and 12th. Here’s the Ad Tech schedule: “See you there!”

Conference:
Mon, 04/11: 2pm – 6pm
Tues, 04/12: 9am – 6:15pm
Wed, 04/13: 9am – 4:45pm
Exhibit Hall:
Tues, 04/12: 10am – 6pm
Wed, 04/13: 10am – 4pm

Here’s the site link: http://www.ad-tech.com/sf/

WARNING: Don’t be a SUCKER!

WARNING: Don't be a Sucker!

Many of us that have been doing this online thing for some time reject the idea they we are vulnerable to the snares and lures of the many web hucksters out there. Yet,we somehow do manage to get suckered into those enticing elaborate Get XXXX Free deals that steps us through a thousand screens full of offers for things we don’t want or need. Each screen requests intimate personal information about everything (they don’t really need to know) from our age to our state of health, debt or wealth .

BEWARE! Be very careful!

1. They are probably vectoring your information for hidden purposes and you might be opening up the flood gates for unwanted junk mail, and frequently annoying junk marketing phone calls PLUS THIS: Only the Good Lord knows what else they will do with your info, and unfortunately You have unknowingly given them permission to do this.

When you give up your email address you essentially your give up your email privacy and open the doors to unsolicited junk mail.

SEO & Search Marketing

Website developers are continually driven or should I say “inspired” to consider adopting effective strategies for better Search Engine Optimization of their sites and new “innovative” ways of implementing specific strategies to market their sites and push them to the top of the search engine ranking heap in order to attract new site visitors and generate more active participants.  Search Engine providers often change the rules and guidelines so there are few static approaches and one is constantly trying to keep up. A few sites and a platon of “experts” out there try to help developers keep abreast of changing methods to get or maintain good rankings on Search engines such as Google, BING, Yahoo, AltaVista, Dogpile, MetaCrawler and a host of other smaller search providers. SEO and search marketing have in and of themselves become whole new fields of study, business investment and career involvement.

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