In addition to putting a new CEO in place Yahoo has taken the path of acquiring and buying their way to the top rather than the far more challenging process of innovating their way up and out of the mess they have lived over the past decade.
The list of Yahoo’s newly acquired properties grows daily leaving one to wonder if there is a specific pattern or method to the madness that is Yahoo’s strategy.
THE LIST:
Tumblr
Flicker
HULU (pending)
APPS:
Summly
Astrid
In the end these moves might serve to make Yahoo an even more attractive target for acquisition than before.
Microsoft are you still listening?