I was wondering what all the excitement and fluster over the Peeple e-ink watch was all about. Then I did what a reporter should I went a level deeper and began researching it. Being a hard critic I was actually quite inpressed by the quality of design. Background: I am a watch fanatic. Starting with an early Bulova Accutron I own well over 57 slick watches. My latest is Apple’s Nano coversion to watch form factor through the addition of 3rd party watch bands and programmed watch faces and features.
I thought I was finished chasing my watch fetish having recently given away my now obsolete and unsupported Microsoft Spot watch (after failing to neet promises and potential and once thought to be the future of watches)
Lo and behold, the Peebble watch looks quite good. The real story here is that it is not the darling of big investors or deep pocket manufacturers or the offspring of some skunkworks. It is a $9 million dollar success of the Kickstarter program.
Enough for today! Over the next few weeks I will be researching the Pebble story and plan to do a deep review of the product when it becomes available.
The deeper level story is how good design can still add up to successful product in many overlooked sectors and how motivated consumers can support and invest in such development. Pebble is aimed at Android & iphone and is Kickstarter supported with currently 9 million dollars committed buy users.
“Hey tech industry, WAKE UP! Apple has no corner on good design”.
I have to admit as a proponent of wearable technology I really want one and am willing to plunk down hard-earned cash. This should be proof that great design should win everytime. It should also put to shame the knuckleheads and lame brains that blew money on things like spot watches and all that other crap that pretended to be forward-thinking next generation watches and devices.
