I had a good friend (now deceased) that whenever he was not allowed to enter a particular market would overtly change the game and totally disrupt the billion dollars efforts of those that presumed to impare his participation in industries he created. He was masterful at it. No one could figure out how he did it. And they hated him for it. Because I worked closely with him and he often slept on my living room floor in between all-week development jags, I got a chance to see exactly how this genius worked. Often it started with an off-the-wall “Wouldn’t it be cool… idea. Followed by, “What if…?”. That would evolve into “what about this?”
The shopping habits of today’s online consumer is the subject of much conjecture and speculation. There are as many smart approaches as there are tools and sites to consume. But there is no ultimate solution, yet!
No sooner had I written what I thought was an insightful article about what seemed at the time to be a lack of good Comparison Shopping Engines and the emergence of ShopObot than everyone and his brother decided to roll out or enhance their existing CSE solution. It could also be the occasion of 2011 Shop.org summit in Dallas that has prompted action.
- Shop-o-bot: New CSE
- Shopping.com: Redesigned Homepage
- Nextag: Redesigned Homepage, brand level bidding, Mktg. Msgs.
- Shopzilla: New Biddable categories
- Bing: Search refinements
I expect our nearness to 2011′s holiday season my also play into it but it look like we may have options to choose from.
I am still going to dig through Shopobot to see if this stimulated and stirred up all this activity.
Whatever the reason for all this movement it is welcomed and online consumers will surely benefit. Especially in this time of a serious lack of retail computer stores. I will miss CompUSA, EggHead, Circuit City and countless others but if it gives birth to a new level of online shopping I make do.