Subtraction.com: Basic Maths Theme

Coming from the world of Destop Publishing, Illustration and publication design I have always deeply appreciated and respected the consumate skills of seasoned newspaper and print designers. They constantly utilize full palate of skills including an awareness of grid design styles and concepts. I had seldom seen grid values successfully transfered to web design until now. After research the subject I found and became a fan of Khoi Vinh former design Director at the NY Times. Luckily Khoi has brought his knowledge of the grid design into a commerciallt-available minimalist-style WordPress-based Theme called Basic Maths. The subtraction.com site is an excellent example. I am busy, at this very moment, learning to use the theme and grid approach hopefully to the benefit if this website, please enjoy The Coolness Factor’s evolution now and into the future.

http://subtraction.com